LISA TANGO
Creative Director + Copywriter
I'm a passionate leader and powerful storyteller with a hell of a lot of heart. I believe design is precious, words need to work hard, and problem solving is everything. For the past eight+ years, I’ve been making Disney magic come to life through branding, digital, print, social, and video. But when I’m off, I’m off – on a Disney cruise, at a Key West dive bar, on the Las Vegas strip, or in a haunted hotel with my ghost-hunting husband.
BRANDING
It’s hard for me to not become obsessed with the brands I work on, and I love letting that show through my work. I get so immersed in the details – extracting precious stories buried deep within the data and input – which helps me create brand identities that are meaningful, authentic, and inspiring.
VIDEO
There’s no medium more successful at tapping human engagement than video. Whether it's a compelling testimonial, captivating case study, or even a webcast event, video is a powerful and proven way to connect with consumers in a space that’s primed for purposeful brand storytelling.
CRM
CRM is one of my favorite kinds of work to create, because it requires logical and thoughtful storytelling to build, nurture, and evolve the relationship between a brand and their loyal customers at every facet of interaction.
PRINT + OOH
I love solving print ads, out of home, and point of sale tactics because of the unique and often pithy challenges they pose. But I’m no stranger to telling a long form tale either, whether it’s editorial or simply white paper.
RADIO
If you're a radio listener, then you've probably paused in shock or laughed out loud at a good commercial before. I like radio because it's a place to be clever and imaginative – and it sure is satisfying to capture that perfect VO for a spot you're excited about.