DISNEY’S POLYNESIAN VILLAS & BUNGALOWS
A DISNEY VACATION CLUB RESORT LAUNCH
This reimagined island escape will transport you to a tropical world all its own where tiki legends and Disney history live on among the lush landscapes, electrifying luau celebrations, and everybody’s favorite – frozen Dole Whip treats.
Branding a new addition to one of the most beloved Walt Disney World Resort hotels – the Polynesian
Featured work includes the resort tagline, branding, launch tactics – direct mail, email, brochure, and sizzle video. To promote the launch of the resort, we concepted, scripted and shot a 30-minute virtual event online video hosted by HGTV’s Carter Oosterhouse, which was also supported with print and digital tactics.