Resort Launch

Disney’s Polynesian Villas & Bungalows

This reimagined island escape will transport you to a tropical world all its own where tiki legends and Disney history live on among the lush landscapes, electrifying luau celebrations, and everybody’s favorite – frozen Dole Whip treats.

Client
Disney Vacation Club
My Role
Branding + Copy
Deliverables
Print · Digital · Video

Branding a new addition to one of the most beloved Walt Disney World Resort hotels – the Polynesian

Featured work includes the resort tagline, branding, launch tactics – direct mail, email, brochure, and sizzle video. To promote the launch of the resort, we concepted, scripted and shot a 30-minute virtual event online video hosted by HGTV’s Carter Oosterhouse, which was also supported with print and digital tactics.

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Webcast Email + Display

Webcast invitation email with Carter Oosterhouse on a phone
Webcast invitation email
Disney's Polynesian Villas and Bungalows 320 by 480 display banner
Banner
Disney’s Polynesian Villas and Bungalows web banner, 728 by 90
Banner

Product Brochure

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